The odds are you are not managing all of your clients’ assets. In fact, you may have just a small portion under management.

The following are two suggestions to help you attract additional assets. Encourage your clients to:

1. Put together a personal balance sheet and update it every six months.
2. Fully fund retirement accounts and do so as soon as possible.

In the first quarter 2006 issue of the Thoughtful Investor, a client newsletter produced by the Active Managers Resource Center for use by advisors such as yourself, we explain how clients can create a personal balance sheet and determine their net worth, and how this impacts financial planning, estate planning and tax planning.

Once your clients create their own balance sheet, they have a means of (1) identifying where their assets are and (2) tracking the growth of those assets over time. Now it’s up to you to ask if they are satisfied with the performance of their assets and if there are investments that are not meeting expectations where their funds could be put to better use. A balance sheet is also a good way to find out if your clients are on target to meet their financial goals or if their liabilities are increasing as fast as their assets. To read the Thoughtful Investor article, click the logo below.

Clients who wait until the April 15th filing deadline to fund their retirement accounts miss out on the seasonally best time to be invested, December through May. The sooner they invest, the quicker their contributions and employer matching funds begin to appreciate and benefit from compounding. Waiting until the last minute can also mean failing to come up with free cash to fund their retirement accounts.

The Active Managers Resource Center has a summary page of participant contribution limits for 2005 and 2006 that can be personalized for your firm and sent with a letter to your clients reminding them to fund their retirement accounts. To see the page, just click the link below.

Reminding clients about the need to fully fund retirement accounts as soon as possible is a good way to remind them of your services with respect to managing retirement accounts and to encourage them to rollover retirement funds into your management.

This newsletter is already too long, but I did want to take a moment to introduce Financial Psychology and the Moneymax® Personality Profile.

Moneymax is a profiling system that does far more than give you a measure of an individual's risk tolerance. It provides advisors with significant and critical information about their clients' individual money management styles - information about both their spoken and unspoken needs. And it provides your clients with a better understanding of their relationship to money, and how they may be sabotaging their own financial futures.

Moneymax helps you translate and maximize your clients' financial attitudes into confident and successful financial decisions.

But don't just take our word for it. Ask a client, prospect or family member to complete a free profile today by clicking on the link below and entering the code BEDGIDCAAL. If you are unable to get through, it means more readers than I anticipated opted to try out Moneymax. Just give me a call and I will up the number of profiles available.

Moneymax® is a registered trademark of Financial Psychology Corporation.